When arch-rivals Real Madrid and Barcelona clashed in their first football fixture of the 2010-11 season, there was more at stake than the top slot in Spain’s premier league. The match, between the world’s two wealthiest clubs with combined revenues last year of more than €800m was played at a sold-out Camp Nou...
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In June 2004, Florentino Perez, a well-known Spanish businessman, was elected president of Real Madrid, one of the world’s top soccer clubs. In his campaign, Perez had promised to turn around the club’s finances, bring in world-class talent, and expand the club’s brand around the world through multiple channels. As re-election looms four years...
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Focuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what’s selling and what’s not and continuously adjusts what it produces and merchandises on that basis. Powered...
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