Posts Tagged ‘ Inditex ’

Fashion: A better business model

TIX FT

According to Prof Nueno, Zara customers typically visit the shop four or five times more often than clients of a more traditional fashion store. “They sell in small batches and they are producing what they already know will sell,” he adds. This means, crucially, that Inditex has much lower inventories than its rivals, and...
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Barcelona has transformed itself into a design mecca

IAN MOUNT FT

The story of Barcelona fashion designer Andrés Sardà follows the ascendant arc of his city’s fashion industry, from regional producer of utilitarian clothing to international fashion hub. In 1898, his father Baldomero sold church headscarves known as mantillas españolas. After they went out of style, Andrés Sardà launched an underwear company in 1962. The aim...
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Soul-Searching in Spanish Fashion After Bangladesh Factory Deaths

WSJ MOFFETT 2

Maintaining oversight of the entire production chain often means "having to track down the subcontractor of the subcontractor of the subcontractor," said José Luis Nueno, a marketing professor at Spain's IESE Business School. Mr. Nueno gave Inditex high marks, but added that the task can get complicated when a company is producing the volume...
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Mango Mirroring Zara Challenges Europe’s Wealthiest Man: Retail

Mango

“We’ll still have to see results,” Nueno said. “Turning around the company in one year is too optimistic.”
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How Zara Grew Into the World’s Largest Fashion Retailer

José Luis Nueno NYT

“The United States is a graveyard of European retailers,” says José Luis Nueno, a professor of marketing at I.E.S.E. Business School in Madrid. “Everyone who has gone there has struggled. Laura Ashley has shut down and even Benetton is declining. The U.S. is really complex because it’s about putting stores in shopping malls in...
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Ortega Tops Buffett With Zara Fortune of $53.6 Billion

José Luis Nueno Businessweek

Ortega keeps inventory low and stock fresh by constantly feeding stores new fashions instead of tying designs solely to seasons. Competitor Hennes & Mauritz AB (HMB) of Sweden, Europe’s No. 2 clothing retailer by revenue, can’t act as quickly because it outsources all of its production, according to a 2003 Harvard Business School study...
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Clustering for competitive advantage

"If you produce what the street is already wearing, you minimize fashion risk," notes José Luis Nueno, a marketing professor at IESE Business School in Barcelona.
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Fashion chain Zara helps Inditex lift first quarter profits by 30%

Amancio Ortega, founder of Inditex

"Ortega has been in the right place several times," says José Luis Nueno of IESE Business School. "When he started out he was competing against small players with poor distribution in a country that was just discovering fashion." "Other companies copy the fast fashion model but only for 10% or 20% of their operation," says...
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The man who dresses the world

Ortega El Pais English

"Inditex's business model has so far proved indestructible," says José Luis Nueno of the IESE business school, and author of one of the many case studies exploring the Galician company's success. He is currently preparing another, attempting to see where Inditex could be in five years' time, when it is expected to be turning...
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Zara: Managing chain of value and driving CSR with consumers

Consumers, in the opinion of Jose Luis Nueno, professor at the Marketing Department of IESE, ask companies to collaborate in the solution of social problems which, they consider, governments can no longer solve and, many of them, do not change their attitude nor their actions in relation to how consumer expect them to.
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