Mass Marketing of Luxury

Mass Marketing of Luxury

This entry was posted on 21/07/2011 at 01:14 PM and is filed under . You can follow any responses to this entry through the RSS 2.0 feed.

3 Responses to Mass Marketing of Luxury

  1. Jose Manuel Gomez Bayter on 18-3-2014 at 04:08 AM

    Muy interesado en esta lectura

    Reply
    • 1 on 30-11-2015 at 12:29 PM

      Dear colleague,

      Could you please send me the PDF of your article Nueno J. L., Quelch J., “The mass marketing of luxury”, Business Horizons, November-December 1998 ?

      Best regards

    • admin on 2-12-2015 at 08:50 PM

      Dear colleague,

      Follow this link: http://www.jlnueno.com/wordpress/wp-content/uploads/Mass-Mk-of-Luxury.pdf

      Best,

      JL Nueno

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